Most of us here in the valley love reading about successful tech startups. This interesting article in Stanford magazine tells the story of Netflix, it’s founding, growth and vision for the future.
http://www.stanfordalumni.org/news/magazine/2006/janfeb/features/netflix.html
Interesting to note that the real value of the business lies not in its innovative DVD distribution system, but the wealth of customer preference and behaviour data being collected.


Founders at Work: Stories of Startups’ Early Days
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